Your Daily Grind
Questions/Answers
What is the one thing that can make my café or coffee shop a roaring success? If you answered this question you may well, go broke. In today’s hospitality scene the simple reality is that there is often more than one factor alone that contributes to the future success of a café or…
The Blame Game.
Often when café or coffee shops owners find that their sales have dropped away, they will use the all too familiar defence that there are just too many similar businesses in the area. If I was to pamper to their emotions, I could say Yes! that is so true. There is a reality however that…
Illusions.
A customer’s mind is a great resource. It must be understood. Owners of café or coffee shops should never dismiss the power visual illusions can have on a customer’s mindset, in fact the volume of food or drink a customer consumes can be directly related to their initial response on seeing those items. If…
Staff
The Good, the Bad, the Ugly. It is a common myth that a great idea, a great location, plenty of initial capital and some enthusiasm is all that is needed to open a successful hospitality business. Sure, a portion of these aspects are necessary but tough times may await those whose don’t consider much, much…
Prices charged in a Café or Coffee shop,
Many owners just go with the flow. That’s a BIG mistake. So often as I visit various café or coffee shops, I find menu items similarly priced. Sure, in some circumstances identical prices are warranted but the amount of times owners put no serious thought into a price other than to match what others charge…
Pound Coffee Roastery
Well where does one start with this roasting house which has literally grown from the ground up to now become a major player in the gourmet coffee scene in Western Australia. Enter Justin Gardner, a humble pommie who’s ability to roast coffee beans to perfection is now instrumental in contributing to many of Perth’s café…
CUSTOMERS
The lifeblood of a Café or Coffee Shop Never has the reliance of customers been so forcibly etched into the minds of hospitality business owners than as it is today amidst these crazy times the world now finds itself in. The ability for a café or coffee shop to attract sufficient customers has always been…
The Man Behind the Cover Photo
Well the answer that question is Matthew Crosby. Even before he has reached the ripe old age of 30, Matt has a somehow squeezed a lifetimes worth of not only adventures but work experiences, somehow always falling back on his only true love (other than his girlfriend), that of photography. Put simply, he has like…
STAFF – The Good, the Bad and the Ugly
It is a common myth that a great idea, a great location, plenty of initial capital and some enthusiasm is all that is needed to open a successful hospitality business. Sure, a portion of these aspects are necessary but, tough times may await those whose don’t consider much, much more. One vital yet an often…
Why write a book?
I love coffee! I love people! … and I also appreciate success that is hard earned. There are plenty of ‘average’ cafes and coffee shops. You know the type. You go once or twice but there was just not enough in the cup or the cake or customer service to bring you back. There then…